1. 林妙聰
  2. 劉敦仁
  3. 蔡銘箴
  4. 李永銘
  5. 古政元
  6. 陳柏安
  7. 莊詠婷

李永銘

特聘教授

研究室

管理二館MB315

校內分機

57414

E-mail

yml@nycu.edu.tw

實驗室

資訊經濟與科技應用實驗室

資訊經濟與科技應用實驗室

地點：管理二館MB211

分機：57427

研究領域

電子商務

企業智慧

資訊經濟

開授課程

電子商務

企業智慧

資訊經濟

教師學歷

  • 西雅圖華盛頓大學 資訊管理(學)系博士
  • 國立交通大學 資訊科學系

教師經歷

  • 國立交通大學資訊管理研究所助理教授、副教授、教授、所長
  • 美國西雅圖華盛頓大學Michael G. Foster商學院教學與研究助理
  • KEYNet/KEYCTTI 共同創辦人暨科技策略顧問
  • 高苑科技大學資訊管理與傳播系講師
  • 資訊工業策進會軟體工程師
  • SSCI/SCI 期刊 Electronic Commerce Research and Applications 領域編輯 (Area Editor)
  • SSCI期刊 Information & Management 副編輯 (Associate Editor)
  • SSCI 期刊 Information Technology and Management 副編輯 (Associate Editor)
  • TSSCI期刊 電子商務學報Journal of E-Business 領域編輯 (Area Editor)
  • TSSCI期刊 管理與系統 Journal of Management & Systems 領域編輯 (Area Editor)
  • TSSCI期刊 中山管理評論 Sun Yat-Sen Management Review 領域編輯 (Area Editor)

研究領域

  • 電子商務
  • 企業智慧
  • 資訊經濟
  • 數位金融
  • 社會計算

開授課程

  • 電子商務
  • 企業智慧
  • 資訊經濟

期刊論文

  • 1."A Social Investing Approach for Portfolio Recommendation” with L.-F. Lin, C.-Y. Hsieh, and B.-S. Huang, Information & Management, 2021 (SSCI), forthcoming.
  • 2."An Appraisal Mechanism for a Social Marketplace,” with L.-F. Lin and M.-Y. Lien, Information & Management, 2021 (SSCI), forthcoming.
  • 3."A Social Mechanism for Task-oriented Crowdsourcing Recommendations,” with C.-Y. Hsieh, L.-F. Lin and C.-H. We, Decision Support Systems, Vol. 141, 113449, 2021 (SCI)
  • 4."An Efficient Approach to Identify Social Disseminators for Timely Information Diffusion” with L.-F. Lin, Vol. 544 (12) pp 78-96, Information Sciences, 2021 (SCI).
  • 5."A Social Recommendation Approach for Reward-based Crowdfunding Campaigns” with J. H. Liou, Y.-W. Li, Information & Management, Vol. 57 (7), 103246, 2020 (SSCI).
  • 6."A Social Fundraising Mechanism for Charity Crowdfunding” with J.D. Wu, C.Y. Hsieh, J. H. Liou, Decision Support Systems, Vol. 129, 113170, 2020 (SCI)
  • 7."Diffusing Mobile Coupons with Social Endorsing Mechanism,” with J.H. Liou, C.-Y. Ni, Decision Support Systems, Vol. 117, pp 87-99, 2019 (SCI)
  • 8."Contracting Models for P2P Content Distribution,” with H. Ghasemkhani, K. Moinzadeh, Y.Tan, Production and Operations Management, Vol. 27(11) pp1940-1959, 2018 (SCI)
  • 9."Quality of Service Based Pricing Schemes for Content Sharing in Peer-to-Peer Networks,” with P. De, L. Hao, and Y. Tan, Production and Operations Management, Vol. 26 (8) pp1427-1443, 2017 (SCI)
  • 10."A Diffusion Path Planning Mechanism for Social Marketing,” with C.-Y., Lai and L.-F. Lin, Information & Management, Vol. 54 (5) pp 638-650, 2017 (SSCI)
  • 11."A Social Referral Appraising Mechanism for the e-Marketplace,” with C.-Y., Lai and L.-F. Lin, Information & Management, Vol. 54 (3) pp 269-280, 2017 (SSCI)
  • 12."A Social Route Recommendation Mechanism for Store Shopping,” with L.F. Lin and C.C. Hou, Decision Support Systems, Vol. 94 pp 97-108, 2017 (SCI)
  • 13."A Social Endorsing Mechanism for Target Advertisement Diffusion,” with L.F. Lin and W.- H. Wu, , Information & Management, Vol. 52 (8), pp 982-997, 2015 (SSCI)
  • 14."Enhancing Targeted Advertising with Social Context Endorsement” with L-F Lin and S-W Chiu, International Journal of Electronic Commerce, Vol. 19 (1), pp 99-128, 2014 (SSCI)
  • 15."Design to Lure: the Cognitive Landscape Perspective,” with Y.-S. Yeh, Information & Management, Vol. 51 (8), pp 995-1004, 2014 (SSCI)
  • 16."Creating Social Intelligence for Product Portfolio Design,” with H.-M Chen, J.-H. Liou, L.-F. Lin, Decision Support Systems, Vol. 66, pp 123-134, 2014 (SCI)
  • 17."A Recommender Mechanism for Social Knowledge Navigation in an Online Encyclopedia,” with L.-F. Lin, and Y.-H. Lin, Information Processing & Management, Vol. 50 (5), pp 634–652, 2014 (SSCI)
  • 18."A Social Recommender Mechanism for Location-Based Group Commerce”, with C.-L. Chou. and L.-F. Lin, Information Sciences, Vol. 274, pp 125-142, 2014 (SCI)
  • 19."A Social Appraisal Mechanism for Online Purchase Decision Support in the MicroBlogosphere” with C.-Y., Lai, Decision Support Systems, Vol. 59, pp 190–205, 2014 (SCI)
  • 20."Analyzing Integration of WiMax and WiFi Services: Bandwidth Sharing and Channel Collaboration,” with J.-H. Jhang-Li, Decision Sciences, Vol. 44 (6), pp 1059-1090, 2013 (SSCI)
  • 21."Self-Organized Formation and Evolution of Peer-to-Peer Networks,” with Y. Tan and P. De, INFORMS Journal on Computing, Vol. 25 (3), pp 502-516, 2013 (SCI)
  • 22."Recommending Social Network Applications via Social Filtering Mechanism,” with H.-W. Hsiao and Y.-L., Lee, Information Sciences, Vol. 239 (1), pp 18-30, 2013 (SCI)
  • 23."A Social Recommender Mechanism for E-Commerce: Combining Similarity, Trust, and Relationship,” with J.- D. Wu and C.-Y., Lai, Decision Support Systems, Vol. 55 (3), pp 740- 752, 2013 (SCI)
  • 24."Deriving Market Intelligence from Microblogs”, with T.-Y. Li, Decision Support Systems, Vol. 55 (1), pp 206-217, 2013 (SCI)
  • 25."A Diffusion Mechanism for Social Advertising over Microblogs,” with Y.-L. Shiu, Decision Support Systems, Vol. 54 (1), pp 9-22, 2012 (SCI)
  • 26."A Social Recommender Mechanism for Improving Knowledge Sharing in Online Forums,” with T.-F. Liao and C.-Y., Lai , Information Processing & Management, Vol. 48 (5), pp 978-994, 2012 (SSCI)
  • 27."Online Social Advertising via Influential Endorsers,” with Y.-L., Lee and N.-J. Lien, International Journal of Electronic Commerce, Vol. 15 (3), pp 119-153, 2012 (SSCI)
  • 28."Analysis of Emerging Technology Adoption for the Digital Content Market,” with B.-H. Jin, Information Technology and Management, Vol. 13 (3), pp 149-165, 2012 (SSCI)
  • 29."Analysis of Pricing Strategies for Community-based Group Buying:The impact of Competition and Waiting Time,” with J.-H. Jhang-Li, T.-K. Hwang, P.-W. Chen, Information Systems Frontier, Vol. 14 (3), pp 633-645,2012 (SCI)
  • 30."Discovering influencers for Marketing in the Blogoshpere,” with C.-Y, Lai, C.-W. Chen, Information Sciences, Vol. 181 (23), pp 5143-5157, 2011. (SCI).
  • 31."Analyzing Online B2B Exchange Markets: Asymmetric Cost and Incomplete Information,” with J.-H. Jhang-Li, European Journal of Operational Research, Vol. 214 (3), pp 722-731, 2011. (SCI)
  • 32."Building a Qualitative Recruitment System via SVM with MCDM Approach,” with C.-Y. Lai and C.-P. Kao, Applied Intelligence, Vol 35, pp75–88, 2011. (SCI)
  • 33."Pricing Digital Content Distribution Over Heterogeneous Channels,” Decision Support Systems, Vol. 50 (1), pp 243-257, 2010. (SCI)
  • 34."Pricing Peer-Produced Service: Quality, Capacity, and Competition Issues,” with Y.-L., Lee, European Journal of Operational Research, Vol. 207 (3), pp 1658-1668, 2010. (SCI)
  • 35."Knowledge Sharing in Communities of Practice: A Game Theoretic Analysis” with J.-H. Jhang-Li, European Journal of Operational Research, Vol. 207 (2), pp 1052-1064, 2010. (SCI)
  • 36."Identifying Influential Reviewers for Word-of-Mouth Marketing,” with C.-H. Lin and C.-Y. Lai, Electronic Commerce Research and Applications, Vol. 9, pp 294–304, 2010. (SSCI)
  • 37."Increasing Trust in Mobile Commerce through Design Aesthetics,” with Y.-S. Yeh, Computers in Human Behavior, Vol. 26 (4), pp 673-684, 2010. (SSCI)
  • 38."Reward Mechanisms for P2P VoIP Networks,” with J.-H. Jhang-Li. and D.-Y. Cheng, Information Technology and Management, Vol. 11 (2), pp 91–105, 2010. (SSCI)
  • 39."Pricing Schemes for Digital Content with DRM Mechanisms,” with C.-H. Lin, Decision Support Systems, Vol. 47 (4), pp528-539, 2009. (SCI)
  • 40."Building Mobile Trust: Contribution from Quality and Satisfaction,” with Y.-S. Yeh., Online Information Review, Vol. 36 (3), pp 1066-1086, 2009. (SSCI)
  • 41."Pricing Display Ads and Contextual Ads: Competition, Acquisition, and Investment,” with J.- H. Jhang-Li, Electronic Commerce Research and Applications, Vol. 8 (1), pp 16-27, 2009. (SSCI)
  • 42.”A Synthetical Approach for Blog Recommendation: Combining Trust, Social Relation, and Semantic Analysis," with C.-W. Chen, Expert Systems with Applications, Vol. 36 (3), pp 6536-6547, 2009. (SCI)
  • 43."TREPPS: A Trust-based Recommender System for Peer Production Services,” with C.-P. Kao, Expert Systems with Applications, Vol. 36 (2), pp 3263-3277, 2009. (SCI)
  • 44."Search Location-Dependent Data in Broadcasting Environment,” with L.-F. Lin, Autosoft Journal-Intelligent Automation & Soft Computing, Vol. 15 (3), pp 455-472, 2009. (SCI)
  • 45."Analysis of Scale Effects in Peer-to-Peer Networks,” with Y. Tan and Y.-P. Zhou, IEEE/ACM Transactions on Networking, Vol. 16 (3), pp 590-602, 2008. (SCI)
  • 46."Auditing and Provision Strategies of Utility Computing Service: A Game Theoretic Perspective,” with Y.-L., Lee, Journal of Information Management, Vol. 14 (S), pp 239-260, 2007. (TSSCI)

研討會論文

  • 1.“Analysis of Factors Affecting Backers’ Fundraising on Reward-based Crowdfunding “, B.-H. Jin, Y.-M. Li, Proc. 8th World Conference on Information Systems and Technologies (WorldCIST 2020), Budva, Montenegro, April, 2020.
  • 2.“A Hybrid Learning Approach for Information Anomaly Detection”, C.-L. Che, Y.-M. Li, Proc. International Conference on Library and Information Science (LIS 2020), Osaka, Japan, January, 2020
  • 3.“Fashion Recommendation with Social Intelligence on Personality and Trend,” C.-Y. Hsieh, Y.- M. Li, Proc. 10th International Conference on E-Service and Knowledge Management (ESKM 2019), Toyama, Japan, July, 2019.
  • 4.“Detecting Spam Reviews for Improving House Sharing Recommendation,” Y.-C. Chuang, Y.- M. Li, Proc. 10th International Conference on E-Service and Knowledge Management (ESKM 2019), Toyama, Japan, July, 2019.
  • 5.“A Social Recommendation Mechanism for P2P Currency Exchange L.-F. Lin , Y.-M. Li, Proc. 10th International Conference on E-Service and Knowledge Management (ESKM 2019), Toyama, Japan, July, 2019.
  • 6.“'Design of a Social-Based Recommendation Mechanism for Peer-to-Peer Insurance”, with J. H. Liou T.-K. Hwang, S.N. Wu, Y.-M. Li, Proc. 11th Workshop on Applications of Knowledge-Based Technologies in Business (AKTB 2019), Seville, Spain, June 2019.
  • 7.“Co-insurance Group Formation Mechanism for P2P Insurance, T.-K. Hwang, Y.-M. Li, S.N. Wu, Proc. 11th International Conference on Informatics and Systems (INFOS 2018), Cairo University, Egypt.
  • 8.“A Social Recommendation Mechanism for Peer-to-Peer Lending,” T.-K. Hwang, Y.-M. Li, J.-F. Wan, Proc. 24th Americas Conference on Information Systems (AMCIS 2018), New Orleans, USA, August 2018.
  • 9.“Study on Crowdfunding Patterns and Factors in Different Phases. B.-H. Jin, Y.-M. Li, Z.-W. Li. Proc. 24th Americas Conference on Information Systems (AMCIS 2018), New Orleans, USA, August 2018.
  • 10.“Feasibility and Development Analysis of P2P Online Lending Platforms in Taiwan “, B.-H. Jin, Y.-M. Li, T.-W. Liu:, 6th World Conference on Information Systems and Technologies (WorldCIST 2018), Naples, Italy, March, 2018.
  • 11.“Mobile Sharing Platform Operation Model and System Dynamic Analysis: Uber and Taiwan Taxi as Examples”, T-K Hwang, B-H Jin, Y.-M. Li, S-J Lee, 6th World Conference on Information Systems and Technologies (WorldCIST 2018), Naples, Italy, March, 2018
  • 12.Social Recommendation Mechanism for Enhancing O2O Commerce”, L.-F. Lin Y.-M. Li, Q.Pan, Proc. 8th International Conference on E-Service and Knowledge Management (ESKM2017), Hamamatsu, Japan, July, 2017.
  • 13.“A Social Recommendation Mechanism for Crowdfunding”, Y.-M. Li, J.-H. Liou, Y.-W. Li,Proc. 9th Workshop on Applications of Knowledge-Based Technologies in Business (AKTB2017), Poznan, Poland, June, 2017.
  • 14.“A Social Endorsing Mechanism for Mobile Coupons”, Y.-M. Li, J.-H. Liou, C.Y. Ni, Proc.15th Workshop on e-Business (WeB 2016), Dublin, Ireland, December, 2016.
  • 15.“Analysis of Monetizing Strategies for Crowd-Sourced Content Platform”, T.-K. Hwang, Y.-M. Li, Proc. 15th Workshop on e-Business (WeB 2016), Dublin, Ireland, December, 2016.
  • 16.“A Social Recommendation Mechanism for Social Fundraising”, Y.-M. Li, J.-D. Wu, Proc. 20th Pacific Asia Conference on Information Systems (PACIS 2016), Chia-Yi, Taiwan, June, 2016.
  • 17.“A Appraisal Mechanism for Social Marketplace”, L.- F. Lin, Y.-M. Li, M.-Y. Lien, Proc. 24th European Conference on System (ECIS 2016), Istanbul, Turkey, June, 2016.
  • 18.“The Role of Information, Experience and Participation in Building Brand Equity on Social Media”, B-H Jin, Y-M Li,:4th World Conference on Information Systems and Technologies, (WorldCIST 2016). Recife, PE, Brazil, March, 2016.
  • 19.“A Nearby Expert Discovering Mechanism: For Social Support”, T-K Hwang, Y-M Li, B-H Jin, 4th World Conference on Information Systems and Technologies, (WorldCIST 2016). Recife, PE, Brazil, March, 2016.
  • 20.“A Contextual Group Recommender Mechanism for Location-based Service”, L.- F. Lin, Y.-M. Li, T.-K. Hwang, Alvin Chang , Proc. 21th Americas Conference on Information Systems (AMCIS 2015) , El Conquistador Resort, Puerto Rico, August, 2015.
  • 21.“A Social Referral Mechanism for Job Reference Recommendation”, T.-K. Hwang, Y.-M. Li, L.-F. Lin, Y. –T. Fu, Proc. 21th Americas Conference on Information Systems (AMCIS 2015) , El Conquistador Resort, Puerto Rico, August, 2015.
  • 22.“Design of Contextual Local Expert Support Mechanism”. J.-H. Liou, Y.-M. Li, Proc. 17th International Conference on Electronic Commerce (ICEC 2015), Seoul, Korea, August, 2015.
  • 23.“A Strategic Analysis of Digital Publishing Provision”, B.-H. Jin, Y.-M. Li:, Proc. 17th International Conference on Electronic Commerce (ICEC 2015), Seoul, Korea, August, 2015.
  • 24.Social Appraisal Support for Point-of-interest Visiting Decision-making, Proc. 23th European Conference on System (ECIS 2014), Munster, Germany, May, 2015.
  • 25.”Pricing and Competition in Mobile App Market”, N.-Y. Pai, Li, Y.-M., Proc. International Conference on E-Business (ICE-B 2014), Vienna, Austria, July, 2014.
  • 26.“Leveraging Social and Contextual Intelligence for Point-of-Interest Recommendation”, Li, Y.- M., Y.-C. Lin, L.-F..Lin, Proc. 18h Pacific Asia Conference on Information Systems (PACIS 2014), Chengdu, China, June, 2014.
  • 27.“A Social Endorsing Mechanism for Location-based Advertising”, Lin, L.-F., Y.-M. Li, Proc. 18h Pacific Asia Conference on Information Systems (PACIS 2014), Chengdu, China, June, 2014.
  • 28.“Competing Advertising and Pricing Strategies for Location-based Commerce”, Pai, N.-Y., Y.- M. Li, Proc. 22th European Conference on System Science (ECIS 2014), Tel Aviv, Israel, June, 2014.
  • 29.“Optimal Recommendation and Long-tail Provision Strategies for Content Monetization”, Hwang, T.-K., Y.-M. Li, Proc. 47th Hawaii International Conference on System Science (HICSS-47), Maui, Hawaii, USA, January, 2014.
  • 30.“A Social Referral Mechanism for E-marketplace”, C.-Y. Lai, Li, Y.-M., Proc. 15th International Conference on Electronic Commerce (ICEC 2013),, Turku, Finland, August, 2013. (Best paper award)
  • 31.“A Diffusing Path Planning Mechanism for Marketing Information Propagation over Social Media”, Li, Y.-M., C.-Y. Lai, Proc. 46th Hawaii International Conference on System Science (HICSS-46), Maui, Hawaii, USA, January, 2013.
  • 32.'”Evaluating Disseminators for Time-Critical Information Diffusion on Social Networks”, Li, Y.-M., L.-F. Lin Proc. International Conference on E-Business (ICE-B 2012), p. 251-260 Rome, Italy, July, 2012
  • 33.“Analyzing The Pricing Models for Outsourcing Computing Service”, Li, Y.-M., C.-L. Chou,, Proc. 16h Pacific Asia Conference on Information Systems (PACIS 2012), Ho Chi Minh City, Vietnam, July, 2012
  • 34.“Designing a Social Support Mechanism for Online Consumer Purchase Decision Making”, Li, Y.-M., Y.-L. Lee, Proc. 16h Pacific Asia Conference on Information Systems (PACIS 2012), Ho Chi Minh City, Vietnam, July, 2012.
  • 35.“Building Social Decision Support Mechanisms with Friend Networks”, Li, Y.-M., Yi-Lin Lee, Proc. 45th Hawaii International Conference on System Science (HICSS-45), Maui, Hawaii, USA, January, 2012.
  • 36.“Analyzing Monetization Models for Digital Content Services: Channel Ownership and Royalty Contracts”, Li, Y.-M., Yuan Fang, B.-H. Jin, Proc. 10th Workshop on e-Business (WeB 2011), Shanghai, China , December, 2011.
  • 37.“Social Support Mechanism in Micro-blogosphere”, Li, Y.-M., C.-Y. Lai, 13th International Conference on Electronic Commerce (ICEC 2011), Paper 44, Liverpool, UK, August, 201.
  • 38.“Business Modeling for Online Video Services: Download vs. Streaming”, Li, Y.-M., L.-F. Lin, 13th International Conference on Electronic Commerce (ICEC 2011), Paper 48, Liverpool, UK, August, 201.
  • 39.“VoIP Pricing in Competing Markets”, Li, Y.-M., S.-W. Chu, 13th International Conference on Electronic Commerce (ICEC 2011), Paper 49, Liverpool, UK, August, 2011, forthcoming .
  • 40.“Deriving Marketing Intelligence over Microblogs”, Li, Y.-M., T.-Y. Li, Proc. 44th Hawaii International Conference on System Science (HICSS-44), pp 1-10, Kauai, Hawaii, USA, January, 2011..
  • 41.“A Diffusion Mechanism for Online Advertising Service over Social Media”, Li, Y.-M., Y.-L. Shiu, Proc. 4th International Workshop on Architectures, Concepts and Technologies for Service Oriented Computing (ACT4SOC 2010), pp 16-25, Athens, Greece, July, 2010.
  • 42.“Integration of WiMax and WiFi Services: Bandwidth Sharing and Channel Collaboration”, Paper 28, Li, Y.-M., J.-H. Jhang-Li, Proc. 14th Pacific Asia Conference on Information Systems (PACIS 2010), Taipei, Taiwan, July, 2010
  • 43.“Comparing the Contracts for Digital Music Channels”, Li, Y.-M., J.-H. Jhang-Li, Y-. Fong, Proc. 8th Workshop on e-Business (WeB 2009), Phoenix, Arizona, USA, December, 2009
  • 44.“Pricing and Capacity Planning in Online Games: The Design of Contracting-out Model”, Li, Y.-M., J.-H. Jhang-Li , S.-W. Chuang, Proc. 8th Workshop on e-Business (WeB 2009), Phoenix, Arizona, USA, December, 2009. (Best paper award)
  • 45.“Comparing B2B Trading Mechanisms”, Li, Y.-M., J.-H. Jhang-Li, Proc. 8th Workshop on eBusiness (WeB 2009), Phoenix, Arizona,, USA, December, 2009.
  • 46.“Identifying Bloggers with Marketing Influence in the Blogoshpere”, Li, Y.-M., C.-Y, Lai, C.- W. Chen, 11th International Conference on Electronic Commerce (ICEC 2009), pp 335-340, Taipei, Taiwan, August, 2009.
  • 47.“Advertising Strategies for Peer-Supported Content Services”, Li, Y.-M., H.-C, Chang, J.-H. Jhang-Li, 11th International Conference on Electronic Commerce (ICEC 2009), pp 370-373, Taipei, Taiwan, August, 2009.
  • 48.“Recommender Service for Social Network based Applications”, Li, Y.-M., H.-W. Hsiao, 11th International Conference on Electronic Commerce (ICEC 2009), pp. 378-381, Taipei, Taiwan, August, 2009.
  • 49.An Endorser Discovering Mechanism for Social Advertising”, Li, Y.-M., N.-J. Lien, 11th
  • 50.“A Novel Recommendation Mechanism for Knowledge Sharing in Online Forum Communities”, Li, Y.-M., T.-F. Liao, Proc. 13th Pacific Asia Conference on Information Systems (PACIS 2009), Hyderabad, India, July, 2009.
  • 51.“Service Quality’s Impact on Mobile Satisfaction and Intention to Use 3G”, Li, Y.-M., Y.-S. Yeh., Proc. 42th Hawaii International Conference on System Science (HICSS-42), pp1-10, Manoa, Hawaii, USA, January, 2009.
  • 52.“Discovering Influential Nodes for Viral Marketing”, Li, Y.-M., C.-Y, Lai, C.-H. Lin, Proc. 42th Hawaii International Conference on System Science (HICSS-42), pp1-10, Manoa, Hawaii, USA, January, 2009.
  • 53.“Operating Models for Wi-Fi Access Services”, Li, Y.-M., C.-C. Lo, D.-Y. Cheng, J.-H. JhangLi, Proc. 7th Workshop on e-Business (WeB 2008), pp.336-342, Paris, France, December, 2008. Forthcoming.
  • 54.“Optimal Strategies of IT Consulting Firms: The Impact of License Fee and Open Source”, Li, Y.-M., J.-H. Jhang-Li, Y.-C. Liu, 10th International Conference on Electronic Commerce (ICEC 2008), Article No. 40, Innsbruck, Austria, 2008.
  • 55.“Economic Investigation of Peer Produced Services”, Li, Y.-M., Y.-L. Lee, Proc. 12th Pacific Asia Conference on Information Systems (PACIS 2008), pp.1526-1535, Suzhou, China, July, 2008.
  • 56.“Building Cooperation in VoIP Network through a Reward Mechanism”, Li, Y.-M., D.-Y. Cheng, J.-H. Jhang-Li, Proc. 12th Pacific Asia Conference on Information Systems (PACIS 2008), pp.799-808. Suzhou, China, July, 2008.
  • 57.Incorporate Personality Trait with Support Vector Machine to Acquire Quality Matching of Personnel Recruitment”, Li, Y.-M., C.-Y. Lai, C.-P. Kao, 4th Proc. International Conference on Business and Information 2008 (BAI 2008), pp.1-11, CD-ROM:B2-315, Seoul, Korea, July, 2008.
  • 58.“Agent-based Social Decision Mechanism For EC Service Quality Evaluation”, Li, Y.-M.,Y.-L. Lee , C.-Y .Lai, 4th Proc. International Conference on Business and Information 2008 (BAI 2008), pp.1-9, CD-ROM:D4-545-1733-1-DR, Seoul, Korea, July, 2008.
  • 59.”A Synthetical Approach for Blog Recommendation Mechanism: Trust, Social Relation, and Semantic Analysis", Li, Y.-M., C.-W., Chen, Proc. 7th International Conference on Electronic Business (ICEB 2007), pp.29-34, Taipei, Taiwan, December, 2007. (Best paper award)
  • 60.”Competition and Integration Strategy Analysis of Advertisement-Supported Social Networking Related Services", Li, Y.-M., C.-W., Chen, Proc. 7th International Conference on Electronic Business (ICEB 2007), pp.174-180, Taipei, Taiwan, December, 2007
  • 61.“Pricing Digital Content with DRM Mechanism”, Li, Y.-M., C.-H. Lin, Proc. 9th International Conference on Electronic Commerce (ICEC 2007), pp.433-440, Minneapolis, USA, August, 2007.
  • 62.“Pricing Web 2.0 Related Services: Peer Production”, Li, Y.-M., Y.-L. Lee, Proc. 9th International Conference on Electronic Commerce (ICEC 2007), pp.441-448, Minneapolis, USA, August, 2007.
  • 63.“Efficiency Analysis for Display Ads and Contextual Search”, Li, Y.-M., J.-H. Jhang-Li, Y.-L. Lee Proc. 9th International Conference on Electronic Commerce (ICEC 2007), pp.361-368, Minneapolis, USA, August, 2007.
  • 64.“Pricing Web Advertisement: Display Ads and Contextual Search”, Li, Y.-M., J.-H. Jhang-Li, Proc. 11th Pacific Asia Conference on Information Systems (PACIS 2007), CD-ROM: paper #76, Auckland, New Zealand, July, 2007.
  • 65.“A One-to-Many Dynamic Negotiation Strategy Model Based on Fuzzy Theory”, Chen, P.-W., T.-K. Hwang, Y.-M., Li, Proc. 6th International Conference on Computational Intelligence in Economics and Finance (CIEF 2007), pp.356-362, Salt Lake City, USA, July, 2007
  • 66.“Knowledge Integration: A Public Goods Approach with Asymmetric Information”, Li, Y.-M., J.-H., Jhang-Li, Y.-S., Yeh, Proc. 18th Information Resources Management Association International Conference (IRMA 2007), pp.802-806, Vancouver, Canada, May, 2007.
  • 67.“Efficient Knowledge Sharing: Performance and Incentive”, Li, Y.-M., Y.-S., Yeh, Proc. 18th Information Resources Management Association International Conference (IRMA 2007), pp. 159-163, Vancouver, Canada, May, 2007.
  • 68.“Pricing Heterogeneous Content Distribution Channels: Efficiency and Profitability”, Li, Y.-M., Proc. 5th Workshop on e-Business (WeB 2006), pp.1-9, CD-ROM:1D-2, Milwaukee, Wisconsin, USA, December, 2006.
  • 69.“Optimal Contract of P2P Content Distribution”, Li, Y.-M., Proc. 5th Workshop on e-Business (WeB 2006), pp.1-7, CD-ROM:1D-3, Milwaukee, Wisconsin, December, 2006.
  • 70.“Pricing Strategy Analysis for Collective Purchasing E-Commerce”, Li, Y.-M., P.-W. Chen, T.- K. Hwang, Proc. 5th Workshop on e-Business (WeB 2006), pp.1-7, CD-ROM:1C-4, Milwaukee, Wisconsin, USA, December, 2006.
  • 71.“A Fuzzy Rule-based Bargaining Model for Online Group Purchasing”, Chen, P.-W., Y.-M., Li, T.-K. Hwang, Proc. 5th International Conference on Computational Intelligence in Economics and Finance (CIEF 2006), pp 271-274, Kaohsiung City, Taiwan, October, 2006.
  • 72.“On the Formation of Peer- to- Peer Networks: Self-Organized Sharing, Groups and Links”, Li, Y.-M., Y. Tan, P. De, Proc. 25rd Annual International Conference on Information Systems (ICIS 2004), pp.493-503, Washington, D.C., USA, December, 2004 .
  • 73.“Pricing Peer-to-Peer Networks: Content Provision and Search Intermediary”, Li, Y.-M., Y. Tan, P.De, Proc. 14th Annual Workshop Information Technology Systems (WITS 2004), pp.194-199, Washington, D.C., USA, December, 2004.
  • 74.“ Peer-to-Peer Content Distribution Networks”, Proc. 25th Annual International Conference on Information Systems (ICIS 2004) Doctoral Consortium , Charlottesville, Virginia, USA, December, 2004.
  • 75.“Optimal Pricing and Advertising Policies for Web Services”, Kumar, S., Y.-M. Li, S. Sethi, Proc. 14th Annual Workshop Information Technology Systems (WITS 2004), pp.104-106, Washington, D.C., USA, December, 2004.
  • 76.“On the Scale of Peer-to-Peer Networks”, Li, Y.-M., Y. Tan, Y.-P. Zhou, Proc. 13th Annual Workshop Information Technology Systems (WITS 2003), pp.13-18, Seattle, USA, December, 2003.
  • 77.“An Enhanced Expert Finding Model for Using Social Networks”, Li, Y.-M., C-H. Chang, W.- Y. Chang, Proc. 23th International Conference on Information Management (ICIM 2012), Kaohsiung, Taiwan, May, 2012
  • 78.“The Pricing Strategy of VoIP Phone-out Services”, Li, Y.-M., S.-W. Chu, Proc. 22th International Conference on Information Management (ICIM 2011), Taichung, Taiwan, May, 2011.
  • 79.“Competition Strategy for Software Market of Smart Phone”, Li, Y.-M., C.- C. Liu, S- F. Wu, Proc. 22th International Conference on Information Management (ICIM 2010),Taichung, Taiwan, May, 2010. (in Chinese).
  • 80.“A Game Theoretic Analysis of E-Book Service”, Li, Y.-M., J.- D. Wu, J.- W. Huang, Proc. 21th International Conference on Information Management (ICIM 2010), Tainan, Taiwan, May, 2010. (in Chinese).
  • 81.“Analysis of Versioning Strategy for Online Video Service: Quality, Price, and Advertisement”, Li, Y.-M., Y-. Fong, Proc. 21th International Conference on Information Management (ICIM 2010), Tainan, Taiwan, May, 2010. (in Chinese).
  • 82.“Pricing Cloud Computing”, Li, Y.-M., H.-J. Liu, Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009. (in Chinese).
  • 83.“A Game Theoretic Analysis of Customer Selection, Additional Value and Pricing Strategy in Mobile Phone Market”, Li, Y.-M., W.-P. Chiang, C. Yang, Proc. Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009.
  • 84.A Game Theoretic Analysis of Computing Platform Selection”, Li, Y.-M., T.-Y. Li, F. Fong, Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009. (in Chinese).
  • 85.“Analyzing Certification Mechanism on VoIP Security Quality: A Game Theoretic Approach”, Yang, C., Li, Y.-M., K.-Y. Yang, Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009. (in Chinese).
  • 86.“A Game Theoretic Analysis of E-Leaning Strategy”, Li, Y.-M., K.-Y. Yang, C. Yang CDROM Proc. 11th Conference on Information Management Practice (IMP 2008), Taipei, Taiwan, December, 2008. (in Chinese).
  • 87.”Recommendation of Social Computing Applications”, Li, Y.-M., H.-W. Hsiao, CD-ROM Proc. 11th Conference on Information Management Practice (IMP 2008), Taipei, Taiwan, December, 2008.
  • 88.“Open or Close? A Strategic Analysis for Web Social Networking Platform”, Li, Y.-M.and T.- Y. Li, Proc. 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008.
  • 89.“Pricing Strategy and DRM in Digital Music Service”, Li, Y.-M., W.-P. Chiang, C. Yang, Proc. 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008
  • 90.“The Effects of Quality and Price on the Intention to Use Free-Email”, Li, Y.-M., K.-Y. Yang, C. Yang, Proc. 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008. (in Chinese)
  • 91.“Exploiting Game theory to analyze the Portfolio Selection of Enterprise Information Systems”, Li, Y.-M. and L.-T. Fong, 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008. (in Chinese)
  • 92.“Discovering Potentially Influential Sources in WebBlog Networks”, Li, Y.-M., C.-W. Chen, N.-J. Lien, CD-ROM Proc. 10th Conference on Information Management Practice (IMP 2007), Kaohsiung, Taiwan, December, 2007. (in Chinese)
  • 93.“Blog Recommender based on Ontologies and Social Network Analysis”, Li, Y.-M., C.-W. Chen, T.-F. Liao, CD-ROM Proc. 10th Conference on Information Management Practice (IMP 2007), Kaohsiung, Taiwan, December, 2007. (in Chinese).
  • 94.“Blog Recommendation System based on Social Networks and Preference Score Mechanism”, Li, Y.-M. and T.-Y. Li, Proc. 12th Conference on Artificial Intelligence and Applications (TAAI 2007), Yunlin, Taiwan, November, 2007.
  • 95.“Advertising Strategy Analysis of Digital Media: Competition and Cooperation”, Li, Y.-M., I. Chi, C.-C. Chang, J. Chen, J. Chan, Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  • 96.“Game Theoretic Analysis of Online Video Service Strategy”, Li, Y.-M., M.-M. Hsu, K.-C. Chou, A.-H. Lee Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  • 97.“A Blog System with Trust Mechanism”, Li, Y.-M., J.-C. Chen, T.-Y. Li, Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  • 98.“Effects of BBS Information Sharing on Users' Online Purchasing Behaviors”, Li, Y.-M., V. Chi, C.-Y. Chiu , Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  • 99.“Auditing and Provision Strategies of Utility Computing Service: A Game Theoretic
  • 100.“Trust Based Intelligent P2P Recommendation System”, Li, Y.-M. and C.-P. Kao, CD-ROM Proc. 11th Conference on Artificial Intelligence and Applications (TAAI 2006), Kaohsiung City, Taiwan, December, 2006. (in Chinese)
  • 101.“Trust Based Instant Messaging System”, Li, Y.-M., T.-Y. Li and J.-C. Chen, CD-ROM Proc. 9th Conference on Information Management Practice (IMP 2006), Yunlin, Taiwan, December, 2006. (in Chinese)

其他著作

  • 1."A Game Theoretic Analysis of E-Book Service", Li, Y.-M., J.- D. Wu, J.- W. Huang, Proc. 21th International Conference on Information Management (ICIM 2010), Tainan, Taiwan, May, 2010. (in Chinese).

實驗室介紹

本研究室主要研究方向為利用電腦科學、管理與經濟學方法，研究數位資訊產業 (如數位內容、資訊供應鏈、網路電信、電子商務、社群網路)之相關科技應用與經濟策略。研究主題主要特色在緊密連結當前產業脈動及學術研究議題。在資訊科技應用方面，主要在運用整合資訊與網路科技(如資訊網路、人工智慧、資料探勘技術)在電子商務與網路服務之應用，開發有效且可靠的企業智慧與社會計算服務推薦系統。

在資訊經濟策略方面，則主要在建構電子商務與網路服務營運模式，並以計量分析方法(如賽局理論、資訊經濟學、產業組織學、統計學模型)，發展實務且嚴謹的科技政策與競爭策略。 目前的研究課題包含社會計算服務與推薦機制、同儕網路應用與知識管理、數位內容與數位供應鏈、網路經濟服務策略分析等等。

實驗室方向

電子商務
企業智慧
資訊經濟
數位金融
社群計算

研究工具

Python
MySQL
Data mining
Social Recommendation
Network Economic

基礎需求

Programming
Data mining

可供聯絡之學長姊

潘巧書 / bobo190790@gmail.com

實驗室花絮